YOUR PARTNER WHEN USING THE JOURNAL MARKET TO YOUR ADVANTAGE
Archer Media specialises in the sale of advertisement space and sponsor acquisition for offline and online publishing products. Archer Media has been the most specialised media development agency for B-2-B publishers focusing on technology and recruitment for graduate engineers for more than 15 years. We have stood at the foundation of the development of many new information products such as yearbooks, websites, congresses and events together with our clients.
PUBLICATION OF THE IMPACT OF INTERNET TECHNOLOGY ON THE PRIMARY PROCESS OF B2B PUBLISHERS
Due to rise and rapid acceptation of the internet business-to-business (b2b) publishers currently find themselves in a transformation process. As support of this process Aloys ter Steege , director, started a study of the impact of internet technology on the primary process of B2B publishers. This study is publiced on the website of NUV )Nederlandse Uitgeversbond) and in the magazine Media Facts.
Here you can read the study Can B2B publishers create order in the information chaos?
More information or an introductory talk? Contact Aloys ter Steege, tel.: +(31) 33 - 45 39 450
